Articles & News

Russell Lands Unveils Wicker Point Golf Club

Published: 10.19.2021

New Golf Course Redefines Golf in Alabama with Coore & Crenshaw Design

 LAKE MARTIN, AL (OCTOBER 12, 2021) – Today, Russell Lands unveiled the name and logo of its new Coore & Crenshaw golf course which is under construction at Lake Martin. Wicker Point Golf Club is the official name of the centerpiece of Lake Martin’s newest luxury residential development, The Heritage. Wicker Point Golf Club will redefine the Alabama golf experience with the course’s distinctive settings, hole variety and unique amenities. After breaking ground in March 2021, the golf course is expected to open in summer 2023.

Inspired by the unique location of local landmark Wicker Point peninsula, the new 18-hole course will be defined by its pine plantations, meandering creeks and lakefront holes that emphasize the land’s natural beauty – a signature of a Bill Coore and Ben Crenshaw design. To pay homage to the course’s natural features, the Wicker Point Golf Club logo combines a simple pinecone with the subtle waves of Lake Martin.

The course will feature Zeon Zoysia grass for the approaches, tees, fairways and rough and Tifeagle Bermudagrass on the greens accentuated by bunkers with sand native to the area. The uniquely Alabama appearance of the course will be surrounded by longleaf pine plantations and bordered by Lake Martin on nine holes. In addition to the native forests, out-of-play areas will be plentiful with native grasses and wildflowers. To preserve and encourage the growth of these species, Russell Lands is working in conjunction with Claude Jenkins, the most recent recipient of the National Wildlife Federation’s National Conservation Leadership Award.

Players will feel they are enveloped in the natural environment as they navigate through varying terrains and topographies, with each hole providing a unique challenge.  Natural creeks and pine plantations on the starting holes will give way to the first look of picturesque Lake Martin on hole eight, the second par-3 on the course.

“As construction is well on its way, the unique qualities of Wicker Point are beginning to materialize,” said Tom Lamberth, President and CEO of Russell Lands. “We believe that players will remember every hole after their first trip around the course, a trait which all great courses have. Wicker Point will be one special place.”

The clubhouse is being designed by Hank Long of Henry Sprott Long & Associates. The craftsman-style design sets the tone for classic golf and an authentic Lake Martin experience. The wraparound porch will provide views of multiple holes with Lake Martin vistas in the background – all with a lake-house ambiance providing an ideal setting for dining, events or simply relaxing after a round.

Accompanying the clubhouse, a standalone golf shop, complete with pro shop and men’s and women’s locker rooms, will also feature a “wind down” room, including a lounge area and adjacent bar. A large, undulating practice putting course will not only allow players the opportunity to sharpen their skills before their round; they can choose to continue their competition afterwards, well into the evening. True to the brand, the wicker theme will be thoughtfully woven throughout the course and will be featured in chairs, benches, and wicker-woven pinecones on the pins.

Wicker Point Golf Club is a defining element in The Heritage, a 1,500-acre residential development inspired by the memory of Mr. “Ben” Russell, founder of Russell Lands, Inc. and patriarch of the Russell family.  Ben Russell, grandson and Chairman of the Board of Russell Lands, Inc., dedicated this property which includes 12 miles of shoreline to honor his family legacy. The Heritage development will include spectacular waterfront lots and luxury interior lots, as well as a lake club for residents featuring a pool, boat dock, fitness facility, tennis and pickleball courts. The Heritage lakefront real estate is planned for market availability in 2022.

View and download the Wicker Point Golf Club logo and course photo here.


About Russell Lands

Russell Lands owns, manages, and develops commercial and residential real estate, primarily along Lake Martin’s 41,000 acres of pristine water and 880 miles of shoreline. The multi-faceted company is one of service and commitment to community, founded on the achievements of its namesake Benjamin ‘Mr. Ben’ Russell (1876 – 1941), whose love of the land and visionary investments put Alexander City, AL, on the map more than 100 years ago.

Russell Lands’ portfolio spans beyond fine lakefront neighborhoods such as The Ridge and The Willows, including Willow Point Golf & Country Club and Russell Crossroads, a mixed-used development and the central town hub of Russell Lands’ 25,000 acres of land holdings. Russell Crossroads consists of the Discovery Center, Catherine’s Market, SpringHouse, The Stables and Kowaliga Restaurant. In addition, Russell Lands operates nationally ranked Russell Marine, Russell Do it Center & Russell Building Supply stores and Russell Home Décor. Russell Lands constructed the Lake Martin Amphitheater, a venue for celebrating culture and the creative arts. True to his namesake, Ben Russell founded Children’s Harbor, a not-for-profit organization whose focus is on strengthening children and families through a variety of programs, services, and good works. To learn more about the company’s portfolio and legacy, go to

About Coore & Crenshaw

Admiration and respect for the classic golf courses of the “Golden Age of Architecture” inspired Ben Crenshaw and Bill Coore to establish the firm of Coore and Crenshaw Inc. in 1985. Theirs is an architectural firm based upon the shared philosophy that traditional, strategic golf is the most rewarding, and the creation of courses that present this concept with the greatest artistry is the ultimate goal. They have blended their personal experience and admiration for the classical courses of Ross, MacKenzie, Macdonald, Maxwell, and Tillinghast to create a style uniquely their own.

More Information

To receive all future updates regarding The Heritage and Wicker Point Golf Club, contact a Lake Martin Realty agent.

Previous Article Next Article